Art Deco took its name from the 1925 Paris exposition (Exposition Internationale des Arts Décoratifs et Industriels Modernes) and became the defining visual language of the interwar decades. It fused craft-derived luxury - lacquer, ivory, exotic woods, chrome - with machine-age geometry: stepped forms, chevrons, sunbursts, and streamlined curves. Where Art Nouveau flowed organic, Art Deco snapped to order; where it courted the hand-made, Deco embraced the skyscraper, the ocean liner, and mass-produced glamour. It scaled from cigarette cases to the Chrysler Building, and from fashion (Erté) to poster design (A.M. Cassandre), making it one of the most commercially successful design languages ever devised.
The Chrysler Building, New York, completed 1930 - stepped stainless crown, sunburst geometry, machine-age glamour.CC BY-SA 4.0 (photo: Ermell) · sourceChrysler Building entrance detail - geometric ornament and luxurious materials.CC BY 2.0 (photo: Chris Sampson) · source
Defining characteristics
Bold geometry: zigzags, chevrons, sunbursts, stepped ziggurat forms
Symmetry and strong verticality
Luxurious, modern materials: chrome, glass, lacquer, terrazzo, neon
Streamlined, aerodynamic curves in later 'Streamline Moderne' phase
Stylized, angular figuration and exoticized motifs (fountains, panthers, sphinxes)
Machine-age optimism rendered decorative
Key figures
Erté (Romain de Tirtoff)(1892-1990) — Fashion and stage illustration that defined Deco elegance
Tamara de Lempicka(1898-1980) — Deco portraiture with polished, sculptural finish
A.M. Cassandre(1901-1968) — Poster art and typography (Nord Express, Normandie)
Clarice Cliff(1899-1972) — Brought Deco geometry to mass-market ceramics
William Van Alen(1883-1954) — Architect of the Chrysler Building, the style's totem